Designed with Dentists;
Trusted by Dental Professionals
Trusted by Dental Professionals
Noticeably whiter and brighter smiles
Everything you need for a brighter look is right here.
Learn More50% of Americans say whitening is the most important feature in choosing a toothpaste.
*Source: https://yougov.com/en-us/articles/51427-how-often-do-americans-brush-a-look-at-oral-care-habits
Crest products help
Remove and prevent stains
Brighten
Prevent cavities
Strengthen enamel
Remove deep stains for a whiter and brighter smile
Crest 3DWhite Deep Stain Remover toothpaste dissolves the bonds that hold deep stains to teeth, for whiter teeth in just 1 day
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Finish with an unmistakable shine
Why just whiten teeth, when you can also strengthen them? Crest 3D White Diamond Strong Mouthwash whitens, strengthens, refreshes and kills bad breath germs.
Learn MoreDiscover solutions to keep your teeth white
Elevate Your Smile
Find the right product for your oral care routine
Deep Stain Remover
- Whiter Teeth in 1 Day
- Rapidly removes Deep Stains*
*deep stains held to teeth
- Dissolves bonds that hold even deep stains to teeth
- Remineralizes enamel to strengthen teeth
- Enamel Safe
- Cavity Protection
- Brightens Teeth
- #1 Teeth Whitening Brand in America**
*P&G calculation based on U.S reported sales data for year ending w/o 05/08/2026.
Advanced
- Whiter Teeth in 5 Days
- Removes Stains
- Stain Blasting Foam
- Stain Prevention
- Enamel Safe
- Cavity Protection
- Brightens Teeth
- Clinically proven whitening ingredients
- Stain Prevention
- #1 Teeth Whitening Brand in America*
*P&G calculation based on U.S reported sales data for year ending w/o 05/08/2026.
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FAQs
Should I brush my teeth after using whitening strips?
Although you don’t need to brush after using whitening strips, it won’t counteract their effects.
Will brushing my teeth 3 times a day make them whiter?
Brushing your teeth three times a day won’t necessarily make them whiter. Using whitening toothpastes like Crest 3DWhite Brilliance Deep Stain Remover Ultra White Toothpaste and whitening treatments like Crest 3DWhites Professional White At-Home Teeth Whitening strips will help.
Is teeth whitening safe?
Yes, teeth whitening is safe. Whitening treatments like Crest 3DWhitestrips Sensitive & Gentle At-Home Teeth Whitening Kit are perfectly safe when used as directed.
How can I get my teeth whiter at home?
Products like Crest 3DWhitestrips 1 Week Smile Transformation At-Home Teeth Whitening Kit are a great way to whiten your teeth from the comfort of your home.
How to whiten teeth without causing sensitivity for sensitive teeth?
Crest 3DWhitestrips Sensitive & Gentle At-Home Teeth Whitening are formulated for sensitive teeth.